Information about the possibility of satisfaction or dissatisfaction of human instincts together with some positive or negative association connected with it is the main manipulative mechanism. If the producers of pre-election propaganda speech form the image of their party as being able to satisfy the main instincts of the speech recipient, they achieve the necessary perlocutionary effect.
Exteroreceptive targets of linguistic manipulation. The exteroreceptive level of speech perception is connected with exteroreceptive sensations which help people to perceive the information from the outer world via eyes, ears, skin, and other exteroreceptive sense organs. On modeling speech acts which nominate or are associated with some of these exteroreceptive sensations, the producers of a manipulative message achieve their pre-planned perlocutionary effects.

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